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At this year’s drupa, HP ranks the top in terms of the exhibition area. According to the hall plan, the all 6,200 square metre exhibiting area in Hall 17 is fully occupied by HP. However at drupa 2012, HP only covered 4,952 square metres in Hall 4.

During the 11-day’s fair, HP has demonstrated various digital printing technologies. The exhibits HP showcased were in full compliance with the trend that drupa showed to the print industry; in addition to the latest solutions for label printing, packaging, large-format and sign printing, HP showcased its state-of-the-art technology for commercial printing. For better assisting customers in production management, HP released PrintOS – the latest cloud operation system, which was also the debut of this system to the world.

“As for us, it is really an important investment – to have all series of products showcased at drupa including Indigo, PageWide and Latex. We released new equipment for packaging that was completely in compliance with the idea that drupa would like to show in this year – digital printing solutions. The demonstration of our solutions and technologies would definitely help printing service providers to re-define their potential!” HP illustrated.

At drupa 2016, Mr. Chang’an LU, Vice President of PEIAC – Printing and Printing Equipment Industries Association of China, Ms. Fengna WANG, Vice Secretary-General of PEIAC, Mr. Jason WANG, Project Director of CPSC – China Print Show Company Limited and delegates had a brief meeting on the coming CHINA PRINT i.e. CHINA PRINT 2017 with Mr. Puneet Chadha, Market Development Director of Graphics Solutions Business (Asia Pacific and Japan), Mr. Edcent CHAN, Market Development Manager of HP Indigo and PageWide Web Press Solutions (Asia Pacific and Japan), and Ms. Jennie LIU, Market Development Manager of Indigo and PageWide Press Solutions (Greater China). Mr. Puneet Chadha indicated that the development of China’s print market has always been paid close attention by HP; hence an exhibiting area exceeding 3,000 square metres of HP at CHINA PRINT 2017 with various events held concurrently such as Dscoop. As an event for more than 1,000 attendees, HP would very much prefer the help and assistance from the Organising Committee of CHINA PRINT 2017.